How do we solve climate change? Do we eat less meat? Turn off the lights? Fly less? ‘No!’, I hear you say, ‘we need systemic action!’ To a large extent this is true, but as with all things related to climate change, it is not quite so simple. In this piece, I will be playing devil’s advocate and putting forward some of the arguments for why individual action is also important. Please do not take this to mean that I am a puppet of the corporations.